Entries for Jun, 2011

Facebook By The Numbers

Facebook by the Numbers.

The amazing world of Facebook – the latest 2011 stats are out. What’s your social media strategy? Email info@fgi.com  to schedule a free whiteboard session on how you can activate this incredibly powerful communication channel.

People on Facebook

Facebook Activity

Going Global

The Facebook Platform

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Mobilizing Your Interactive Experience

Rapid change. It’s all around us and is happening at light speed - all of it driven by technology. With interactive technology it can be both a blessing and a curse. Change gives us new tools that make it easier to tell our stories, more ways to share them, and better ways to reach our target audience. But with this change comes the challenge to stay on top of it. Just as we implement one thing, another shinier object comes along whose light shines just that much brighter.

For the past few years, industry experts have been claiming that each year would be ‘the year of mobile’. Despite some elements of mobile barely brushing expectations, such as mobile advertising, for example, wireless technology led by the iPhone has truly exploded.

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Why Google vs. Facebook Isn't The Biggest Battle About To Unfold

google vs facebook?It seems like everyone is looking at two recent numbers out there in the land of tech jaw-droppers – Facebook surpassing Google in traffic and the social network's recent $50B+ valuation. Big news. But what's funny is these numbers are also driving the focus on the ensuing battle between the two tech giants, yet no one seems to be looking at the jockeying Google is quietly doing on the sidelines, like they're using Mark Zuckerberg's monolithic leap into the limelight as a decoy to take the pole position in the exploding world of mobile and tablet devices and the ensuing intersection of geolocation and entertainment.

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FGI's Scalable Website Approach in Action

FGI.com– Website Redesign - http://www.fgi.com

In the world of interactive agencies and web development, our own web sites often take the back seat to those of our client projects. At FGI Seattle we knew we needed to update our site with new work and an enhanced and simplified information architecture and user experience.

Along with these core elements, our Seattle-based digital shop needed to communicate our breadth of service offerings, while showcasing our latest client projects and case studies. Part of this exercise involved simplifying and segmenting our interactive, web development and professional services and them mapping those into the overall information architecture.

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Helping shape the leaders of tomorrow - does it get any more important than this?

Early Childhood Development Collaborative – Website Redesign -  http://ecedata.org/

With a system presenting highly complex data reports to users, FGI was tasked with managing the design and development of a new way to display this valuable data for state policy makers and other stakeholders tasked with shaping the minds of tomorrow’s leaders. 

Beginning with a complete overhaul of information architecture and design, the team at FGI Seattle leveraged their years of design and usability experience to create standardized charts and graphs that were then controlled and produced by a back end content management system. Embracing our mantra ‘Interactive for all™, our web design and creative teams developed and interactive display and animation framework utilizing javascript for ultimate compatibility across devices, including iPhones, iPads, Android devices and other popular wireless devices.

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