Our approach to problem solving is look at the entire problem first, then apply the relevant solutions that meet the way you work.
FGI specializes in several disciplines, each one with a complete set of solutions and services
A website is a collection of web pages, images or assets that help define a business, person or organization. FGI first creates a cohesive strategy around this business, person or organization with distinct objectives in mind. We create solutions that allow for constant and easy management of the assets and allow for instant results.
Research and Application Development is something that FGI has been a part of since our inception. Recently, we have made it a focus of our business in the non-profit and educational arenas. The first stage of this research is dissecting the needs and objectives of the client and how FGI fits into the solution desired. Once the research phase is identified and complete, our team moves into (if applicable) the application development phase. In the recent past, FGI has completed research and development projects around innovative and new technologies.
Portals and Extranets can be created for many different purposes. A web portal acts at an access point for information. Yahoo! for example is a web portal that allows visitors to access information. An extranet is similar to a portal but is a private network that helps businesses and organizations stay connected through information not accessible to the public.
eCommerce involves the transaction of goods and services between the online visitor and the business online. FGI approaches our eCommerce solutions from a third party perspective, with customization being the key. User experience, graphical production and information architecture are essential in developing a successful eCommerce solution. Trust and security must be achieved through easy checkout processes and easy access to production information.
Social Media will change your business. It’s more than just blogging (though this is a good place to start), it includes web forms, wikis, podcasts, photo galleries and more. A comprehensive strategy is necessary to ensure your design and functionality match the community you are targeting. After all, social media platforms are designed with your passion to communicate in mind. We get that and we are here to help.
The balance between art and science, online marketing involves several services including search engine optimization, visibility and marketing, along with media planning and buying. FGI incorporates a conservative approach to developing an online marketing strategy and plan. The outcome, whether it is sales, customers or donors, may change but increasing the visibility and market reach of your site is desired. The goal of online marketing is to increase that desired outcome by driving targeted and relevant traffic to your site.
Branding & Identity is more than just your logo; consider everywhere your logo goes! Your logo just isn’t about what is on paper or on your site, it’s the lasting impression your company makes on your target market. At FGI, we understand this. We thrive on delivering fresh, contemporary design that clearly defines your culture, themes, services and personnel that are unique to your identity.
Since our inception in the late 1990s, FGI has provided (interactive) agency of record services to our clients. Through exceptional client service and innovative solutions, FGI has retained a 92% client retention rate. A full service solution for clients, an interactive agency of record has the ability to serve their clients in every facet of interactive and digital services. Today, FGI provides iAgency of Record services involving design, development, online marketing and hosting/support to over 100 clients.
