PROJECT

The Glimpse Foundation, recently acquired by National Geographic, was a comprehensive design project that incorporated a fantastic idea of studying and traveling abroad with an exciting demographic. Glimpse, with the help of National Geographic’s distribution channels, was set to expand on its target market reach and needed a refreshed brand and website design.

SOLUTION

National Geographic Glimpse and FGI immediately conversed, strategized and developed a strategy for reaching out to its unique demographic. We first approached the branding and identity package but trying to achieve a modern, yet innovative mark that could be distinguishable across multiple mediums. Following an extensive round of wireframes and technical specifications, a website design was created incorporating blogs, multiple homepage channels and a focus on their magazine.

APPLICATIONS

SOLUTIONS

SERVICES