PROJECT

Baden Sports was originally approached to create a basic website that showed their products. They wanted to make sure the world knew that they were one of the largest ball manufacturers in the world. Showing products and their connection with legendary coaches Bob Knight and Pat Summitt were also key.

SOLUTION

FGI envisioned a flash based site that would show their high quality products and their spokespeople, Bob Knight and Pat Summitt, selling the product. FGI built a complete backend product management system that allowed for Baden Sports to add, edit and delete products as they entered into the market.

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